It is hard to imagine a time when Nike was not at the center of the basketball world, but that is precisely what was happening in the mid-1980s, when the billion-dollar shoe giant had only a 17% share of the basketball shoe maket, which at the time was dominated by Adidas and Converse (Nike's bread and butter was running shoes). This was, of course, before the introduction of Air Jordans, whose development is chronicled in Ben Affleck's brisk and entertaining new film Air. The film takes place in 1984, when Michael Jordan was still in North Carolina after ... Read More